Social Media, Content Specialist – Hybrid

Our vision

We are a global team of memory makers, collaborators, industry leaders, innovators and so much more.  We believe amazing vacations and experiences start with teams as diverse as the customers and communities we serve.  At Hilton Grand Vacations, your future is bright!

The role

The Social Media, Content Specialist will be responsible for assisting with the moderation and workflows for earned and paid media platforms. The primary objective of this role is to moderate social media brand accounts and make independent/thoughtful decisions on how to respond on behalf of the brand. This role will also be required to cover live events on behalf of the Social Media Team, working with celebs and influencers often.

The Social Media group is a team of creatives responsible for managing HGV’s brand and online presence across various social media platforms.

Key Responsibilities

• Responding to questions and engaging with guests on behalf of the brand in real time.
• Make in-the-moment decisions on crisis moderation. Including but not limited to, identifying potential for online crisis, recommending resolution strategy and writing public-facing statements on behalf of the brand.
• Research and recommend strategy for new social media initiatives including, but not limited to, company-wide social media governance policies.
• Route issues to appropriate business group for assistance with moderation resolutions owning end-to-end case resolution, including recommendations on steps needed to achieve resolution.
• Ideate and recommend content for the brand based on company-wide strategic priorities. Responsibilities include recommendation on channel strategy, voice and cadence.
• Support workflows to route social media content to appropriate departments (ex. Legal) for approval. Being a brand steward and ensuring all social media content is up to brand standards, proactively flagging opportunities.
• Partner with internal and external partners to help bring campaign visions to life across our various social media networks, both organic and paid. Make strategic recommendations for social media campaign execution.

Why do Team Members Like Working for us?

• Excellent health care options (medical, dental, and vision that encourage preventative care – that start on day 1!).
• Outstanding Paid Time Off (PTO) that allows for adventure, rest, relaxation or recuperation.
• All new Team Members are automatically enrolled in the HGV Retirement Savings Plan.
• Our Go Hilton Team Member Travel Program offers accommodations at deeply discounted rates and 50% off at participating hotel-operated restaurants. Pass the savings on since HGV allows you to share additional discounted room nights.